At Bold Fit Store, we celebrate curves and confidence. Just as we carefully craft our plus-size fashion to flatter your figure, we’re equally committed to protecting your personal information with the highest standards of privacy and security.

1. Who We Are

Bold Fit Store (“we”, “us”, or “our”) operates boldsfitstore.com, a premium online retailer specialising in curve-flattering plus-size fashion for confident women worldwide. Our registered address is 48 Ranelagh St, Liverpool, GB L2B 6DM.

2. Information We Collect

To provide our seamless shopping experience, we collect:

  • Personal Details: Name, email, shipping/billing address, phone number when you create an account or place an order.
  • Payment Information: Processed securely through our payment partners (Visa, MasterCard, JCB, PayPal) – we don’t store full card details.
  • Preferences: Size selections, wish lists, and browsing behavior to personalise your experience.
  • Technical Data: IP address, browser type, device information for security and analytics.
  • Communication Records: Emails, live chats, or social media interactions with our customer care team.

3. How We Use Your Information

We use your data to:

  • Process and fulfill your orders for our premium plus-size collections
  • Provide customer support from our Liverpool-based team
  • Improve our products and website experience
  • Send order updates and (with consent) fashion inspiration and offers
  • Prevent fraud and ensure transaction security
  • Comply with legal obligations

4. Data Sharing & Disclosure

We only share data when essential:

  • Payment Processors: To complete transactions (Visa, MasterCard, JCB, PayPal)
  • Shipping Partners: To deliver your confidence-boosting outfits
  • Service Providers: IT support, marketing agencies (under strict confidentiality)
  • Legal Requirements: When required by law or to protect our rights

We never sell your personal information to third parties.

5. International Data Transfers

As we serve customers globally (excluding parts of Asia and remote areas), your data may be transferred internationally but always protected under GDPR standards.

6. Data Security

We implement robust measures to protect your information:

  • Industry-standard encryption for all transactions
  • Regular security audits of our systems
  • Limited employee access to personal data
  • Secure payment processing with fraud protection

7. Your Rights

You have the right to:

  • Access, correct, or delete your personal data
  • Object to or restrict certain processing
  • Withdraw consent for marketing communications
  • Request data portability
  • Lodge complaints with supervisory authorities

To exercise these rights, contact us at [email protected].

8. Cookies & Tracking Technologies

We use cookies to:

  • Remember your preferences and shopping cart
  • Analyse website traffic and improve our offerings
  • Deliver relevant fashion content (with consent)

You can manage cookie preferences through your browser settings.

9. Policy Updates

We may update this policy to reflect changes in our practices. Significant changes will be notified through our website or email.

10. Contact Us

For privacy questions or concerns, our Liverpool-based team is here to help:

Email: [email protected]
Address: 48 Ranelagh St, Liverpool, GB L2B 6DM

Thank you for trusting Bold Fit Store with your style journey and personal information. We’re committed to protecting both with equal care and attention.